Mednova is a healthcare startup dedicated to early disease detection through a revolutionary diagnostic kit powered by artificial intelligence. Designed for accessibility and precision, the kit transforms everyday saliva samples into a window for diagnosing potential health risks, empowering individuals and clinicians to act early.
My Approach
My approach focused on making complex health diagnostics simple, clear, and human-centered. I designed intuitive user flows for kit activation, sample tracking, and AI-generated report delivery. Visual clarity and trust-building interfaces were key to driving engagement and retention. Every design decision was made to help users confidently understand and act on their health data.
Vision and Innovation
The vision behind Mednova was to make early disease detection simple, accessible, and proactive. We aimed to turn a saliva sample into actionable health insights using AI-powered analysis. By combining medical precision with intuitive UX, we created a seamless diagnostic experience. The innovation lies in transforming complex health data into clear, empowering user journeys.
Identifying Unique Challenges
Designing for a healthtech product meant addressing both emotional and functional complexities. Users needed to trust an AI-driven diagnosis while navigating unfamiliar medical processes. Ensuring accessibility across diverse age groups and tech literacy levels added another layer of challenge. Balancing scientific accuracy with a calm, user-friendly experience was critical to adoption.
Resolving Complex Problems
I resolved these challenges by designing a clear, step-by-step onboarding flow with supportive visuals and guidance. The interface used familiar patterns and calming aesthetics to reduce user anxiety. I simplified medical data into digestible, visual insights to enhance understanding. Continuous user testing helped refine the experience for both first-time users and clinicians.
User-Centric Design
User-centric design in Mednova focused on making health diagnostics intuitive, accessible, and reassuring. I prioritized clarity by using simple language, clear icons, and visual aids to guide users through each step—from kit activation to interpreting their results. The design was optimized for both mobile and desktop, ensuring a seamless experience for users of all tech levels. Feedback loops were integrated to continuously improve usability and ensure the experience met user needs at every touchpoint.
Meeting User Needs
To meet user needs, I designed Mednova with a focus on personalization and accessibility. The platform provides clear, tailored health insights based on individual test results, ensuring users understand their unique health status. I incorporated intuitive navigation and responsive design to accommodate diverse user profiles, from first-time testers to healthcare professionals. Additionally, I integrated helpful features like progress tracking and re-test reminders to engage users and encourage ongoing health management.
Conclusion
Mednova is more than just a diagnostic tool—it's a seamless, user-friendly platform that empowers individuals to take control of their health. Through thoughtful UI/UX design, we transformed complex medical data into clear, actionable insights. By focusing on simplicity, trust, and accessibility, we created an experience that enhances early disease detection while ensuring users feel informed and confident at every step.
